Some of the most famous brands in all of food are cereal makers and their products: such as Kellogg's — maker of Rice ...

Analyst Robert Moskow and his colleagues noted that although demand for fresh fruit and perimeter-aisle goods is surpassing ...

Kellogg’s has unveiled an HFSS-compliant, oat-based crunchy cereal. Called Oaties (rsp: £3.49/500g), the NPD is made from a ...

William Thilly had many job titles during his life: leader of groundbreaking research into human genetic mutations, ...

The one and only tiger, with the one and only taste behind the iconic cereal Kellogg's Frosted Flakes, danced his way through ...

Kellogg’s is set to launch a multimillion-pound campaign in an attempt to boost the dwindling sales of its breakfast cereals. The UK public is buying 12.4 million fewer 500g boxes of Kellogg's ...

Building on its 117-year brand history, Kellogg’s has revealed a bold new visual identity for its cereal portfolio, hoping to spur excitement about its breakfast offerings. At the heart of this ...

Changing morning routines have reshaped our breakfast habits, with a third (32%) now working during breakfast, combining ...

Kellogg's is launching new products amid a number of changes in an attempt to boost the dwindling sales of its breakfast cereals. The UK public is buying 12.4 million fewer 500g boxes of its ...

Kellogg’s is launching a multimillion-pound bid to turn around soggy sales of its breakfast cereals. The nation is buying the equivalent of 12.4 million fewer 500g boxes of its brands a year as ...