To mark the end of 2024 and celebrate its successes, we’ve compiled the most-read Brands on Fire profiles of the year. Enjoy ...

To mark the end of 2024 and celebrate its successes, we’ve compiled the most-read Marketers on Fire profiles of the year.

When Newell Brands’ CEO Chris Peterson identified generative AI as a key part of its corporate strategy moving forward, Melanie Huet, President of Brand Management and Innovation, gladly took up the ...

Looking for inspiration in the new year? In this special report, Chief Marketer profiles 12 stellar brands that are doing it right.

Audible's marketing activations have popped up at festivals, international events and fan cons over the past year, all with ...

Chief Marketer’s People of the Year Awards shines a spotlight on the brightest minds in marketing—the game-changers and rule-breakers who have pushed the envelope, elevated groundbreaking ideas and ...

Editor’s Note: While many brands have rolled back their DEI support in the past year, e.l.f. Cosmetics has done the opposite. It became the first beauty brand to be a lead sponsor of an Indy 500 ...

Editor’s Note: Brands with access to first-party data have launched media networks in recent years across a variety of verticals—from grocery chains to hotels to airlines. But in the past year, ...

Heyyyy legacy brands, how you doin’ these days? Bet it feels like a bit of a minefield out there watching your brethren attempt big swing rebrandings, with extremely varied results (from Clearly ...

Chief Marketer’s Agencies of the Year is the ultimate comprehensive guide spotlighting the most innovative marketing firms in the business. Chief Marketer, the leading information resource serving ...