We’re at the start of a new year, and you know what that means: It’s time for Rolex’s big annual price increase. The Crown ...

Rolex implemented its annual price hike on Jan. 1, which saw the tag on some white, yellow, and Everose gold watches in its ...

You could be paying more for a new Rolex watch at an authorized dealer — if you can find one in stock, Meanwhile, used Rolex prices fell across the globe, continuing a trend that began in 2022.

Rolex SA, the largest luxury Swiss watch brand, increased prices on some popular models due to surging gold values in 2024.

Another popular Rolex reference, the Daytona, went from $15,100 USD in 2024 to $15,500 USD for its steel and Oyster bracelet ...

You could be paying more for a new Rolex watch at an authorized dealer in 2025 after used Rolex prices continued falling last year. But rising retail prices could be good news for collectors and ...

told Fortune that demand for Rolex watches will likely remain steady in the new year, despite warning signs of softening interest in secondary watch markets. Secondary market prices for Rolex ...