The performance, called 'Beyoncé Bowl,' took place on Wednesday, Dec. 25, at NRG Stadium in the megastar's hometown of Houston

Beyoncé has created another massive cultural moment and set a new precedent with her record-breaking Christmas Day halftime performance on Netflix.

The two games had more than 24 million viewers on average in the United States, Netflix said. Viewership peaked when Beyoncé performed.